Facebook’s Open Graph initiative could conceivably create an Internet where digital music services will know each user’s musical preferences the minute they navigate to their site, and automatically cue up the playlists, recommendations and music geared toward them without going through today’s painful process of “teaching” the service to recognize their tastes. That’s because Open Graph is designed to track those tastes on every other site users are on. With Open Graph, Site A learns from the activity on Site B. That’s what’s missing today on the Internet and that’s what Open Graph is trying to provide. If we disregard the problematics concerning ones privacy and how the developers and owners of sites like this misuse this information to get more cash we see the beginning of a new form of recognition, a responsive system that changes accordingly to your taste and thus reinvents oneself.
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