mandag 26. april 2010

A DIFFERENT REALITY



People tend to get so caught up in their own sphere of reality that a different form of logic can really freak us out. The Japanese addressing system is used to identify a specific location in Japan. In Japanese, addresses are written using the opposite convention from Western addresses, starting with the biggest geographical entities down to the more specific ones. They have developed a hierarchical structure, zooming in on the right building. They start wide, then zoom into the exact location step by step. In Tokyo, streets dont have names. Blocks are numbers, streets are just the empty space in-between blocks. The buildings inside the block are numbered in order of age, the first building built there is #1. The second is #2, even if it's on the opposite side and so on. Nowadays we have developed new tools to identify streets, buildings and blocks. I could if I liked to do so, adress my front door by its latitude/longitude and people could simply find it by using their mobilephone and its GPS device. What Im thinking of is this different reality, every system works as long as people understands how to read them.

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